Ideal Audience Member

Today we were given the task of creating our ideal audience member, this is what we came up with:

Our ideal audience member is George a 22 year old student, living in London and studying music production at Westminster University as this fits best into what our audience research into similar artists and rock band demographics has shown. George's interests are that of Rock music and playing the drums, outside of University he is the drummer of his own band.

Often during George's spare time he is checking up on the latest musical updates and releases from the various artists he listens to such as Nickleback and Foo Fighters, he then downloads this music via either iTunes or Spotify and communicates with his favourite bands such as Raided By Waves through Facebook and Twitter.

George also meets up with his band and enjoys practicing for small gigs at local pubs and other small venues as a result of this George would be able to relate to Raided By Waves as he is in a similar position to them, he will have an understanding of rock genre conventions also. George is also of a similar age to the band so will be able to relate to their lifestyle and the types of topics they sing about.

This is useful for us to look at when it comes to creating our video to our audience, we can relate back to George when it comes to designing our concept for the video as it will be useful to think about when we decide how to market our video to our target audience.